Bhavna Sood

Bhavna has over three decades of experience in strategic communication with cross-functional expertise in CSR, Brand Building, Advertising, Product Marketing and Media Analysis & CSR. In the past she has held important positions in The DS Group, Jindal Saw Ltd., Morepen Laboratories Ltd., JK Industries, Birla Yamaha, Mudra PR and The Park Hotels.

She is presently a consultant with The DS Group, a diversified conglomerate advising them on developing and implementing the Corporate Brand Strategy and Public Relations.  She has a unique blend of creative, strategic and management talents of significant value.  A highly motivated, team-oriented professional, she has strong analytical and strategic skills. Working with diverse organizations has given her thorough understanding of the nuances of Communications & Marketing in every industry and a good feel of the consumer pulse in specific markets. Her success lies in an ability to devise Communication strategies, determine the most appropriate mix for image management tools and create cutting edge campaigns that deliver results.

Throughout her professional career, she has facilitated the strategic planning, development and implementation of Communications programs designed to accelerate base business while creating a desired image in the market.